GA4 Platform/Device Dimensions to BigQuery Mapping
By mapping GA4 Platform/Device Dimensions to their corresponding BigQuery fields, you can
- Analyze the distribution of users across different device categories (desktop, mobile, tablet) to understand how users prefer to access your website/app.
- Track the operating systems (OS) used by your audience to ensure your website/app functions well on popular OS versions.
- Leverage the language data to understand the primary languages used by your user base. This can help you personalize your content and user experience by offering language options or translating content strategically.
Here’s a breakdown of GA4 Platform/Device dimensions and their corresponding BigQuery fields:
GA4 Platform/Device Dimensions What it is BigQuery Field Name (Formula) App store Indicates the store from which a mobile app was downloaded and installed. Require custom implementation or tracking as custom parameters. App version The version name for Android or the short bundle version for iOS of the mobile app. SELECT app_info.version FROM your_table_nameBrowser The browser from which user activities originate. SELECT device.web_info.browser FROM your_table_nameBrowser version The version of the browser used by the user. SELECT device.web_info.browser_version FROM your_table_nameDevice Identifies the mobile device from which the user’s activity originated. SELECT device.category FROM your_table_nameDevice brand Specifies the brand name of the mobile device. SELECT device.mobile_info.brand_name FROM your_table_nameDevice category The type of device from which activities originate. SELECT device.device_category FROM your_table_nameDevice model The model name of the mobile device. SELECT device.mobile_info.model_name FROM your_table_nameLanguage The language of the user’s browser or device. SELECT device.language FROM your_table_nameLanguage code The ISO 639 code representing the language setting. Custom implementation or SELECT device.language FROM your_table_name Mobile model Specifies the model name of the mobile device. SELECT device.mobile_info.model_name FROM your_table_nameOperating system The OS used by visitors on your website or app. SELECT device.operating_system FROM your_table_nameOS version The version of the operating system used by the visitors. SELECT device.operating_system_version FROM your_table_namePlatform Indicates the method by which users access your website or application. SELECT platform FROM your_table_nameScreen resolution The width and height of the screen from which user activities originate. Require custom implementation or tracking as custom parameters. Stream ID The ID of the stream from which the user’s activity originated. SELECT stream_id FROM your_table_nameStream name The name of the stream from which the user’s activity originated. Require custom implementation or tracking as custom parameters.
Other articles on GA4 BigQuery
#1 BigQuery Introduction
- How to create a new Google Cloud Platform account.
- How to create a new BigQuery project.
- What is Google BigQuery Sandbox and how to use it.
- Understanding the BigQuery User Interface.
- What is BigQuery Data Transfer Service & how it works.
- How to create data transfer in BigQuery.
- Connect and transfer data from Google Sheets to BigQuery.
- How to access BigQuery Public Data Sets.
- Best Supermetrics Alternative – Dataddo.
#2 GA4 BigQuery Introduction
- Google Analytics 4 BigQuery Tutorial for Beginners to Advanced.
- GA4 Bigquery Export Schema Tutorial.
- GA4 BigQuery – Connect Google Analytics 4 with BigQuery.
- events_ & events_intraday_ tables in BigQuery for GA4 (Google Analytics 4).
- pseudonymous_users_ & users_ data tables in BigQuery for GA4 (Google Analytics 4).
- How to access GA4 Sample Data in BigQuery.
- Advantages of using Google BigQuery for Google Analytics 4.
- Impact of Google Advanced Consent Mode on BigQuery & GDPR.
#3 GA4 BigQuery Data Transfer
- How to Connect and Export Data from GA4 to BigQuery
- How to backfill GA4 data in BigQuery.
- How to overcome GA4 BigQuery Export limit.
- How to Send Custom GA4 Data to BigQuery.
- How to backup Universal Analytics data to BigQuery.
- How to send data from Google Ads to BigQuery.
- How to send data from Google Search Console to BigQuery.
- Sending data from Google Analytics to BigQuery without 360.
- How to send data from Facebook ads to BigQuery.
- How to pull custom data from Google Analytics to BigQuery.
#4 BigQuery Cost Optimization
- Guide to BigQuery Cost Optimization.
- Using Google Cloud pricing calculator for BigQuery.
- Cost of using BigQuery for Google Analytics 4.
#5 Query GA4 BigQuery Data
- How to query Google Analytics data in BigQuery.
- Query GA4 data in BigQuery without understanding SQL.
- Using GA4 BigQuery SQL generator to create SQL queries.
- New vs Returning users in GA4 BigQuery data table.
- GA4 BigQuery Composer Tutorial for ChatGPT.
- How to track GA4 BigQuery Schema Change.
- Calculating Sessions and Engaged Sessions in GA4 BigQuery.
- Calculating Total Users in GA4 BigQuery.
#6 GA4 to BigQuery Dimension/Metric Mapping.
- GA4 to BigQuery Mapping Tutorial.
- GA4 Attribution Dimensions to BigQuery Mapping.
- GA4 Google Ads Dimensions to BigQuery Mapping.
- GA4 Demographic Dimensions to BigQuery Mapping.
- GA4 Ecommerce Dimensions to BigQuery Mapping.
- GA4 Event-Scoped Ecommerce Metrics to BigQuery Mapping.
- GA4 Item-Scoped Ecommerce Metrics to BigQuery Mapping.
- GA4 Revenue Metrics to BigQuery Mapping.
- GA4 Event Dimensions to BigQuery Mapping.
- GA4 Event Metrics to BigQuery Mapping.
- GA4 Geography Dimensions to BigQuery Mapping.
- GA4 Link Dimensions to BigQuery Mapping.
- GA4 Page/Screen Dimensions to BigQuery Mapping.
- GA4 Page/Screen Metrics to BigQuery Mapping.
- GA4 Platform/Device Dimensions to BigQuery Mapping.
- GA4 User-Scoped Traffic Dimensions to BigQuery Mapping.
- GA4 Session-Scoped Traffic Dimensions to BigQuery Mapping.
- GA4 Session Metrics to BigQuery Mapping.
- GA4 User Dimensions to BigQuery Mapping.
- GA4 User Metrics to BigQuery Mapping.
- GA4 Advertising Metrics to BigQuery Mapping.
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By mapping GA4 Platform/Device Dimensions to their corresponding BigQuery fields, you can
- Analyze the distribution of users across different device categories (desktop, mobile, tablet) to understand how users prefer to access your website/app.
- Track the operating systems (OS) used by your audience to ensure your website/app functions well on popular OS versions.
- Leverage the language data to understand the primary languages used by your user base. This can help you personalize your content and user experience by offering language options or translating content strategically.
Here’s a breakdown of GA4 Platform/Device dimensions and their corresponding BigQuery fields:
| GA4 Platform/Device Dimensions | What it is | BigQuery Field Name (Formula) |
|---|---|---|
| App store | Indicates the store from which a mobile app was downloaded and installed. | Require custom implementation or tracking as custom parameters. |
| App version | The version name for Android or the short bundle version for iOS of the mobile app. | SELECT app_info.version FROM your_table_name |
| Browser | The browser from which user activities originate. | SELECT device.web_info.browser FROM your_table_name |
| Browser version | The version of the browser used by the user. | SELECT device.web_info.browser_version FROM your_table_name |
| Device | Identifies the mobile device from which the user’s activity originated. | SELECT device.category FROM your_table_name |
| Device brand | Specifies the brand name of the mobile device. | SELECT device.mobile_info.brand_name FROM your_table_name |
| Device category | The type of device from which activities originate. | SELECT device.device_category FROM your_table_name |
| Device model | The model name of the mobile device. | SELECT device.mobile_info.model_name FROM your_table_name |
| Language | The language of the user’s browser or device. | SELECT device.language FROM your_table_name |
| Language code | The ISO 639 code representing the language setting. | Custom implementation or SELECT device.language FROM your_table_name |
| Mobile model | Specifies the model name of the mobile device. | SELECT device.mobile_info.model_name FROM your_table_name |
| Operating system | The OS used by visitors on your website or app. | SELECT device.operating_system FROM your_table_name |
| OS version | The version of the operating system used by the visitors. | SELECT device.operating_system_version FROM your_table_name |
| Platform | Indicates the method by which users access your website or application. | SELECT platform FROM your_table_name |
| Screen resolution | The width and height of the screen from which user activities originate. | Require custom implementation or tracking as custom parameters. |
| Stream ID | The ID of the stream from which the user’s activity originated. | SELECT stream_id FROM your_table_name |
| Stream name | The name of the stream from which the user’s activity originated. | Require custom implementation or tracking as custom parameters. |
Other articles on GA4 BigQuery
#1 BigQuery Introduction
- How to create a new Google Cloud Platform account.
- How to create a new BigQuery project.
- What is Google BigQuery Sandbox and how to use it.
- Understanding the BigQuery User Interface.
- What is BigQuery Data Transfer Service & how it works.
- How to create data transfer in BigQuery.
- Connect and transfer data from Google Sheets to BigQuery.
- How to access BigQuery Public Data Sets.
- Best Supermetrics Alternative – Dataddo.
#2 GA4 BigQuery Introduction
- Google Analytics 4 BigQuery Tutorial for Beginners to Advanced.
- GA4 Bigquery Export Schema Tutorial.
- GA4 BigQuery – Connect Google Analytics 4 with BigQuery.
- events_ & events_intraday_ tables in BigQuery for GA4 (Google Analytics 4).
- pseudonymous_users_ & users_ data tables in BigQuery for GA4 (Google Analytics 4).
- How to access GA4 Sample Data in BigQuery.
- Advantages of using Google BigQuery for Google Analytics 4.
- Impact of Google Advanced Consent Mode on BigQuery & GDPR.
#3 GA4 BigQuery Data Transfer
- How to Connect and Export Data from GA4 to BigQuery
- How to backfill GA4 data in BigQuery.
- How to overcome GA4 BigQuery Export limit.
- How to Send Custom GA4 Data to BigQuery.
- How to backup Universal Analytics data to BigQuery.
- How to send data from Google Ads to BigQuery.
- How to send data from Google Search Console to BigQuery.
- Sending data from Google Analytics to BigQuery without 360.
- How to send data from Facebook ads to BigQuery.
- How to pull custom data from Google Analytics to BigQuery.
#4 BigQuery Cost Optimization
- Guide to BigQuery Cost Optimization.
- Using Google Cloud pricing calculator for BigQuery.
- Cost of using BigQuery for Google Analytics 4.
#5 Query GA4 BigQuery Data
- How to query Google Analytics data in BigQuery.
- Query GA4 data in BigQuery without understanding SQL.
- Using GA4 BigQuery SQL generator to create SQL queries.
- New vs Returning users in GA4 BigQuery data table.
- GA4 BigQuery Composer Tutorial for ChatGPT.
- How to track GA4 BigQuery Schema Change.
- Calculating Sessions and Engaged Sessions in GA4 BigQuery.
- Calculating Total Users in GA4 BigQuery.
#6 GA4 to BigQuery Dimension/Metric Mapping.
- GA4 to BigQuery Mapping Tutorial.
- GA4 Attribution Dimensions to BigQuery Mapping.
- GA4 Google Ads Dimensions to BigQuery Mapping.
- GA4 Demographic Dimensions to BigQuery Mapping.
- GA4 Ecommerce Dimensions to BigQuery Mapping.
- GA4 Event-Scoped Ecommerce Metrics to BigQuery Mapping.
- GA4 Item-Scoped Ecommerce Metrics to BigQuery Mapping.
- GA4 Revenue Metrics to BigQuery Mapping.
- GA4 Event Dimensions to BigQuery Mapping.
- GA4 Event Metrics to BigQuery Mapping.
- GA4 Geography Dimensions to BigQuery Mapping.
- GA4 Link Dimensions to BigQuery Mapping.
- GA4 Page/Screen Dimensions to BigQuery Mapping.
- GA4 Page/Screen Metrics to BigQuery Mapping.
- GA4 Platform/Device Dimensions to BigQuery Mapping.
- GA4 User-Scoped Traffic Dimensions to BigQuery Mapping.
- GA4 Session-Scoped Traffic Dimensions to BigQuery Mapping.
- GA4 Session Metrics to BigQuery Mapping.
- GA4 User Dimensions to BigQuery Mapping.
- GA4 User Metrics to BigQuery Mapping.
- GA4 Advertising Metrics to BigQuery Mapping.
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