How to fix ‘Incomplete Google AdWords Linking’ in Google Analytics

Last Updated: May 20, 2022

You get the ‘Incomplete Google AdWords Linking’ notification when your GA view is receiving Google Ads traffic from one or more unlinked Google Ads account (i.e. the account not linked to your Google Analytics property):

image 2

Any data received from an unlinked Google Ads account is reported as (not set) in GA reports. 

Follow the steps below to fix the ‘Incomplete Google AdWords Linking’ Google Analytics notification

Step-1: Link your Google Ads account to your Google Analytics property. Check out this article for more information: Google Ads Linking – How to link Google Ads to Google Analytics

Step-2: Wait for a couple of days, then click on the ‘Check again’ link on the Google Analytics notification you see related to ‘Incomplete Adwords Linking

You should see the notification status to ‘Resolved’ just like the image below:

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