How to share Dashboards, Custom Reports, Segments, Attribution Model in Google Analytics?

Through ‘Share Assets’ setting under the ‘View’ column in your Google Admin area:

you can do following things:

#1 Share an asset from your reporting view with the people in your organization.

#2 Share an asset from your reporting view with the general public in the Google Analytics solution gallery.

#3 Browse and import assets (created by other people/companies) from the solution gallery in your Google Analytics view.

Introduction to Asset (or Personal Asset)

In the context of Google Analytics, asset is a tool which you create in order to customize your analytics data.

Following tools are considered as an asset in GA:

  1. Custom Segments
  2. Custom Reports
  3. Custom Channel Groupings
  4. Custom Attribution Models
  5. Goals
  6. Unsampled reports
  7. Remarketing audience
  8. Dashboards

Assets are created, managed and shared at the reporting view level.

Introduction to Google Analytics Solution Gallery

The Google Analytics solution Gallery is a public database of hundreds and thousands of assets created and shared by the general public:

It is free to use. It allow users to download or upload assets to their reporting view.

You can navigate to the solution gallery from within your GA reporting view or via the following URL: https://analytics.google.com/analytics/gallery/

How to share assets from your reporting view?

You would need collaborate permission at the view level, in order to create, edit, share or delete an asset.

When you share an asset, only the configuration information is copied and shared.

You are sharing only the template of your asset. You are not sharing your analytics data with others.

You can share one or more assets at the same time.

Follow the steps below to share your asset:

Step-1: Login to your GA account and then navigate to the reporting view from which you want to share your asset.

Step-2: Navigate to the GA admin area and then click on the ‘Share Asset’ link under the ‘View’ column:

Step-3: Select the assets you want to share and then click on the ‘share’ button:

Note: You can share all assets by clicking the checkbox in the top of the table.

Step-4: Select a method for sharing your asset. If you want to share your asset with other people in your organization then click on ‘Share a template link’. If you want to share your asset with the general public in the solution gallery then click on ‘Share in Solutions Gallery’:

Step-5: Click on the ‘Share’ button.

Now if you clicked on the ‘Share’ button after selecting the ‘Share a template link’ option then you will be asked to copy the template URL and then share the URL with the people you want to share:

On the other hand, if you clicked on the ‘Share’ button after selecting the ‘Share in Solutions Gallery’ option then you will be asked to provide the following information about your shared asset:

  1. Username (name of the contributor)
  2. Title
  3. Category (you can select one or more categories)
  4. Description

Step-6: Click on the checkbox next to ‘Google Analytics Solutions Gallery Terms of Service’ and then click on the ‘Share’ button.

Once you clicked on the ‘Share’ button, you would see the following message:

Step-7: Click on the ‘here’ link. You should now be able to see your contribution (aka shared asset) in the Google Analytics Solution Gallery:

If you want to delete an asset then select the asset(s) you want to delete and then click on the ‘Delete’ button:

Note: When you delete an asset, it does not delete the shared template link. It also does not delete the asset you shared with GA solutions Gallery.

How to import asset(s) from Google Analytics Solution Gallery in your reporting view?

Step-1: Login to your GA account and then navigate to the reporting view from which you want to share your asset.

Step-2: Navigate to the GA admin area and then click on the ‘Share Asset’ link under the ‘View’ column.

Step-3: Click on the ‘Import from Gallery’ button:

Step-4: Browse the asset you want to import and then click on the ‘Import’ button below it:

Note: You can browse assets based on its popularity, ranking or category. You can also browse all assets shared by a particular user. For example if you want to browse all the assets shared by the Google Analytics Team then click on the ‘More by the Google Analytics Team’ link:

Step-5: When you click on the ‘Import’ button, you are asked to select the reporting view where you want to import the asset. You also get the option to select the assets you want to import:

Step-6: Click on the ‘Create’ button to complete the ‘Import’ process.

Sharing Dashboards in Google Analytics through the ‘Share’ menu

If you navigate to an existing dashboard, you should see the ‘Share’ menu at the top:

>> Click on the ‘Share Object‘ menu item, if you want to share your dashboard (along with its data) among all users, added to your reporting view. Once you do that, your dashboard type will change from ‘Private‘ to ‘Shared‘:

>> Click on the ‘Share Template Link‘ menu item, if you want to share your dashboard template URL. When you do that, you are only sharing the dashboard configuration. You are not sharing your traffic data.

>> Click on the ‘Share in Solutions Gallery‘ menu item, if you want to share your dashboard with the general public in the Google Analytics Solutions Gallery. When you do that, you are only sharing the dashboard configuration. You are not sharing your traffic data.

Sharing almost any report in Google Analytics through the ‘Share’ button

If you navigate to a GA report, you are most likely (not always) see the ‘Share’ button at the top right hand side:

Through this ‘Share’ button you can email your custom report to any person. You can email the report as ‘PDF’, Excel’ or ‘CSV’:

Through the ‘Frequency’ menu, you can tell Google Analytics to automatically email reports after certain time interval (like daily, weekly, monthly, quarterly):

Note: Not all GA reports have got the ‘Share’ button at the top right hand side.

Next Article: Introduction to Discover report in Google Analytics

 

Do you know the difference between Digital Analytics and Google Analytics?


99.99% of course creators themselves don’t know the difference between Digital analytics, Google Analytics (GA) and Google Tag Manager (GTM).

So they are teaching GA and GTM in the name of teaching Digital analytics.

They just copy each other. Monkey see, monkey do.

But Digital analytics is not about GA, GTM.

It is about analyzing and interpreting data, setting up goals, strategies and KPIs.

It’s about creating strategic roadmap for your business.


Digital Analytics is the core skill. Google Analytics is just a tool used to implement ‘Digital Analytics’.

You can also implement ‘Digital analytics’ via other tools like ‘adobe analytics’, ‘kissmetrics’ etc.

Using Google Analytics without the good understanding of ‘Digital analytics’ is like driving around in a car, in a big city without understanding the traffic rules and road signs.

You are either likely to end up somewhere other than your destination or you get involved in an accident.


You learn data analysis and interpretation from Digital analytics and not from Google Analytics.

The direction in which your analysis will move, will determine the direction in which your marketing campaigns and eventually your company will move to get the highest possible return on investment.

You get that direction from ‘Digital analytics’ and not from ‘Google Analytics’.


You learn to set up KPIs, strategies and measurement framework for your business from ‘Digital analytics’ and not from ‘Google Analytics’.

So if you are taking a course only on 'Google Analytics’, you are learning to use one of the tools of ‘Digital analytics’. You are not learning the ‘Digital analytics’ itself.

Since any person can learn to use Google Analytics in couple of weeks, you do no get any competitive advantage in the marketplace just by knowing GA.

You need to know lot more than GA in order to work in digital analytics and marketing field.


So what I have done, if you are interested, is I have put together a completely free training that will teach you exactly how I have been able to leverage digital analytics to generate floods of news sales and customers and how you can literally copy what I have done to get similar results.

Here what You'll Learn On This FREE Web Class!


1) The number 1 reason why most marketers and business owners are not able to scale their advertising and maximise sales.

2) Why you won’t get any competitive advantage in the marketplace just by knowing Google Analytics.

3) The number 1 reason why conversion optimization is not working for your business.

4) How to advertise on any marketing platform for FREE with an unlimited budget.

5) How to learn and master digital analytics in record time.

 
 

My best selling books on Digital Analytics and Conversion Optimization

Maths and Stats for Web Analytics and Conversion Optimization
This expert guide will teach you how to leverage the knowledge of maths and statistics in order to accurately interpret data and take actions, which can quickly improve the bottom-line of your online business.

Master the Essentials of Email Marketing Analytics
This book focuses solely on the ‘analytics’ that power your email marketing optimization program and will help you dramatically reduce your cost per acquisition and increase marketing ROI by tracking the performance of the various KPIs and metrics used for email marketing.

Attribution Modelling in Google Analytics and Beyond
Attribution modelling is the process of determining the most effective marketing channels for investment. This book has been written to help you implement attribution modelling. It will teach you how to leverage the knowledge of attribution modelling in order to allocate marketing budget and understand buying behaviour.

Attribution Modelling in Google Ads and Facebook
This book has been written to help you implement attribution modelling in Google Ads (Google AdWords) and Facebook. It will teach you, how to leverage the knowledge of attribution modelling in order to understand the customer purchasing journey and determine the most effective marketing channels for investment.

Himanshu Sharma

Digital Marketing Consultant and Founder of Optimizesmart.com

Himanshu helps business owners and marketing professionals in generating more sales and ROI by fixing their website tracking issues, helping them understand their true customers purchase journey and helping them determine the most effective marketing channels for investment.

He has over 12 years experience in digital analytics and digital marketing.

He was nominated for the Digital Analytics Association's Awards for Excellence.

The Digital Analytics Association is a world renowned not-for-profit association which helps organisations overcome the challenges of data acquisition and application.

He is the author of four best-selling books on analytics and conversion optimization:

error: Alert: Content is protected !!