Category Archives: Web Analytics Tools

Regular Expressions Guide for SEO, Google Analytics & Google Tag Manager

  I am going to explain the building blocks of Regular Expression (or REGEX), so that you can understand them and use them in technical SEO, in Google Analytics and Google Tag Manager. Advantages of using REGEX in SEO: 1. You can convert long ug...

Google Analytics Setup checklist

This checklist / interactive tool can help you greatly in setting up your Google Analytics account pretty fast....

Optimize Smart Web Analytics Tool Box

In this article I have shared the web analytics tools, that I use and recommend....

Advanced Conversion Funnel Analysis via PadiTrack

    Getting traffic to your website is one thing but getting it to convert is a totally different ball game. You may be getting millions of visitors to your website each month but if they are adding little to no value to the business bottom...

Facebook Analytics – Super Duper Guide

    I recently came across a new tool called FanPageKarma. Through this tool you can do really in-depth analysis of your Facebook Fan page. I liked this tool so much that I thought it is worth writing about it. Once you understand the capab...

Google Analytics Shortcuts: Tricks, Tools & APIs

  I am going to give you some quick tips and shortcuts to use Google Analytics more efficiently. Built-in Keyboard Shortcuts in Google Analytics Do you know, Google Analytics provide a handy list of shortcuts which you can use to perform variety...

Microsoft Excel for Web Analytics and Big Data

  No one has time to spend ages mining for Excel answers from mountains of text to quickly find and fix Analytics issues. These issues can be something like: Finding and removing duplicate URLs Extracting domain names from the URLs Converting up...

Automating and Scaling Keyword Research through SEMRush

    Today i would like to introduce you to a keyword tool which is truly a gem for any SEO and keyword junkie. Meet SEMRush. The kind of tasks it can perform in keyword research and competitive analysis is truly outstanding and i am just pl...

Beginners Guide to Coding for SEO & Web Analytics

  We all have made promises to learn to code. Some of you may have kept those promises while others haven’t. If you have already started learning to code then Cheers. I have tips for you which will make you a better coder. If you have not star...

How to create your own Backlink Auditing Tool

  If you analyse the performance of SEO Campaigns then this tool is going to help you a lot. It is a tool designed to automatically segment the back link profile of any website into following types of links: 1. Articles links – These are ...

Learn to Automate Event Tracking in Google Analytics

    Do you like automation? I do. It speeds up my work. In the next few minutes I will teach you how to automatically track File Downloads, Email clicks and External links across a website of any size with very little work from you or your...

Data Scraping Guide for SEO & Analytics

    Web scraping or web data scraping is a technique used to extract data from web documents like HTML and XML files. Data scraping can help you a lot in competitive analysis as well as pulling out data from your client’s website like...

Google Analytics Rank Tracker

    Last week Mike Pantoliano (mikecp) of distilled wrote a post How to Turn Google Analytics Into Your Own Rank Tracker Using Custom Variables on the seomoz blog. This post is certainly not for the average Joe in analytics. Besides the bas...

htaccess tips and tricks

  1. How to apply 301 from one file to another file Step 1: Add following code in your .htaccess file: Options +FollowSymLinksRewriteEngine onRedirect 301  /file1.html   https://www.mywebsite.com/file2.html The above code will permanently red...