Category Archives: Direct Traffic

What is direct traffic in Google Analytics & why is it so high?

Direct traffic is that Google Analytics session (or visit) that starts without a referrer being passed by a user's web browser. This is the most accurate definition of direct traffic. ...

Referral traffic vs Direct traffic in Google Analytics

Learn about referral traffic vs direct traffic in Google Analytics. Direct traffic is the Google Analytics session that starts without a referrer being passed by a user’s web browser....

Why is direct traffic increasing and how to fix it?

Following are the main reasons why your direct traffic is increasing: #1 Your website is still using a non-secure connection (http://). #2 One or more URLs of your marketing campaigns are incorrectly tagged. #3 Not all URLs of your marketing campaign...

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