Category Archives: Direct Traffic

Difference between Direct traffic and Referral traffic

Direct traffic is a Google Analytics session (or visit) that starts without a referrer being passed by a user’s web browser. Referral traffic is a Google Analytics session (or visit) that starts with a referrer being passed by a user’s web browse...

Why is direct traffic increasing and how to fix it?

Following are the main reasons why your direct traffic is increasing: #1 Your website is still using a non-secure connection (http://). #2 One or more URLs of your marketing campaigns are incorrectly tagged. #3 Not all URLs of your marketing campaign...

What is direct traffic in Google Analytics & why is it so high?

Direct traffic is that Google Analytics session (or visit) which starts without a referrer being passed by a user's web browser. This is the most accurate definition of direct traffic. All other definitions of direct traffic (like direct traffic is ...

How does direct traffic work?

In order to understand how direct traffic works, you first need to understand the concept of a ‘referrer’. In order to understand ‘referrer’ you first need to understand HTTP. So let us first start with HTTP and then we will gradually move t...

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