Category Archives: Direct Traffic

What is direct traffic in Google Analytics & why is it so high?

Direct traffic is that Google Analytics session (or visit) that starts without a referrer being passed by a user's web browser. This is the most accurate definition of direct traffic. ...

Referral traffic vs Direct traffic in Google Analytics

Learn about referral traffic vs direct traffic in Google Analytics. Direct traffic is the Google Analytics session that starts without a referrer being passed by a user’s web browser....

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