Category Archives: Analytics
Understanding Account, Property and View Users in Google Analytics
In the context of user management in Google Analytics, there are three types of users: Account Users, Property Users and View Users. You as a GA user probably fall into one, more or all of the aforesaid categories. ...
In the context of user management in Google Analytics, there are three types of users: Account Users, Property Users and View Users. You as a GA user probably fall into one, more or all of the aforesaid categories. ...
Introduction to DOM, Nodes & CSS Selectors for Google Tag Manager
If you want to implement advanced tracking via Google Tag Manager then you need to have adequate knowledge of: DOM, Nodes & CSS Selectors. ...
If you want to implement advanced tracking via Google Tag Manager then you need to have adequate knowledge of: DOM, Nodes & CSS Selectors. ...
Tracking Long Tail Keywords through Google Analytics
Learn to track long tail keywords through Universal Analytics. Create advanced segments for one word, two words, three or more words long tail keywords....
Learn to track long tail keywords through Universal Analytics. Create advanced segments for one word, two words, three or more words long tail keywords....
Introduction to gtag.js – The new Google Global Site Tag
Global site tag or gtag.js is the new JavaScript library from Google. Unlike ga.js or analytics.js, it is not strictly a Google Analytics Library as it is supporting Google Adwords Conversion tracking and will support tracking for many other Google p...
Global site tag or gtag.js is the new JavaScript library from Google. Unlike ga.js or analytics.js, it is not strictly a Google Analytics Library as it is supporting Google Adwords Conversion tracking and will support tracking for many other Google p...
Minimum Viable Traffic – the Maths behind Conversion Optimization
Minimal Viable Traffic is the volume of traffic you need on your website to sustain your business and marketing operations and make some money on top of that. This is the volume of traffic you need just to remain profitable and in business. ...
Minimal Viable Traffic is the volume of traffic you need on your website to sustain your business and marketing operations and make some money on top of that. This is the volume of traffic you need just to remain profitable and in business. ...
Complete Guide to Google Analytics Intelligence
Analytics Intelligence is a machine learning algorithm used by Google Analytics which makes it easier to drill down data & quickly get the insight you want. You can ask any question about your data in plain english (natural language) and GA machine l...
Analytics Intelligence is a machine learning algorithm used by Google Analytics which makes it easier to drill down data & quickly get the insight you want. You can ask any question about your data in plain english (natural language) and GA machine l...
Understanding Conversion Probability data and report in Google Analytics
Learn all about conversion probability data ('Conversion Probability dimension’, 'Conversion Probability buckets’ & 'Average % Conversion Probability metric') and report in Google Analytics. Learn to create 'conversion probability Segment’ and ...
Learn all about conversion probability data ('Conversion Probability dimension’, 'Conversion Probability buckets’ & 'Average % Conversion Probability metric') and report in Google Analytics. Learn to create 'conversion probability Segment’ and ...
Google Tag Manager WordPress Installation Guide
Learn to to correctly install Google Tag Manager on your WordPress Website through this easy to understand step by step guide. ...
Learn to to correctly install Google Tag Manager on your WordPress Website through this easy to understand step by step guide. ...
How to install and use Google Tag Manager in Segment.com
Learn to install and use Google Tag Manager in Segment.com...
Learn to install and use Google Tag Manager in Segment.com...
Eight False beliefs that stop you from becoming an expert (The Mindset Training)
Following are the false beliefs that I have discovered over the years through my own experience and through feedback from countless people on my blog posts, books and courses....
Following are the false beliefs that I have discovered over the years through my own experience and through feedback from countless people on my blog posts, books and courses....
Complete guide to Filter Verification in Google Analytics
Learn the 8 Steps process to correctly testing a filter in Google Analytics. Learn about Google Analytics built-in verification tool & its limitations.
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Learn the 8 Steps process to correctly testing a filter in Google Analytics. Learn about Google Analytics built-in verification tool & its limitations. ...
How to correctly block internal traffic in Google Analytics
Learn to correctly block internal traffic in Google Analytics. Internal traffic is the one generated by you and your employees to your website....
Learn to correctly block internal traffic in Google Analytics. Internal traffic is the one generated by you and your employees to your website....
Understanding Facebook Referral Traffic in Google Analytics
Learn about Facebook referrers and Facebook Link Shim pages. Learn the difference between l.facebook.com or lm.facebook.com Understand Facebook Referral traffic in Google Analytics....
Learn about Facebook referrers and Facebook Link Shim pages. Learn the difference between l.facebook.com or lm.facebook.com Understand Facebook Referral traffic in Google Analytics....
Beginners guide to Ecommerce Analytics – Lifetime value and beyond
In order to track long term gains and true value of your marketing and customers, you need to spend time in calculating and monitoring, many ecommerce analytics metrics....
In order to track long term gains and true value of your marketing and customers, you need to spend time in calculating and monitoring, many ecommerce analytics metrics....
Measuring Customers lifetime value in Google Analytics for Mobile App and Website users
Through Google Analytics 'Lifetime Value' report, you can measure the life time value for mobile app users and website users....
Through Google Analytics 'Lifetime Value' report, you can measure the life time value for mobile app users and website users....
How to track web pages with zero traffic in Google Analytics
Learn to identify website pages which are getting zero traffic in Google Analytics....
Learn to identify website pages which are getting zero traffic in Google Analytics....
If you take this one risk then be prepared to lose it all
If you take this one risk then be prepared to lose it all....
If you take this one risk then be prepared to lose it all....
Tracking Facebook ‘Likes’ and ‘Unlikes’ in Google Analytics
Learn to track Facebook 'likes' & 'unlikes' in Google Analytics. Learn to install Facebook JavaScript SDK. Learn about Facebook Social Interactions Tracking...
Learn to track Facebook 'likes' & 'unlikes' in Google Analytics. Learn to install Facebook JavaScript SDK. Learn about Facebook Social Interactions Tracking...
Virtual pageviews in Google Analytics – Complete Guide
Table of Contents What is a virtual pageview in Google Analytics? When to use virtual pageviews Naming conventions for virtual pageviews Tying virtual pageviews to web page elements via event handlers Debugging virtual pageviews tracking Scaling and...
Table of Contents What is a virtual pageview in Google Analytics? When to use virtual pageviews Naming conventions for virtual pageviews Tying virtual pageviews to web page elements via event handlers Debugging virtual pageviews tracking Scaling and...
Understanding triggers in Google Tag Manager
Trigger Events A trigger event is one of the conditions when the trigger should fire/execute. Following are the various events when a trigger can be fired: #1 Pageview – fire the trigger on pageview #2 Click – fire the trigger when a clic...
Trigger Events A trigger event is one of the conditions when the trigger should fire/execute. Following are the various events when a trigger can be fired: #1 Pageview – fire the trigger on pageview #2 Click – fire the trigger when a clic...