Category Archives: Analytics

Google Analytics Tutorial 2021 – With Free PDF E-Book

Google Analytics Tutorial 2021 - With Free PDF E-Book. Table of Contents 1) Getting Started with Google Analytics 2) "How to” articles on GA 3) Specialised Tracking...

Causes of Sudden Spike in Direct Traffic in Google Analytics

Do you see a massive and sudden spike in direct traffic? If yes then is it just a couple of days event or do you see a continued increase in direct traffic over weeks and months? ...

How to install Google Tag Manager on your WordPress Website

Learn to to correctly install Google Tag Manager on your WordPress Website through this easy to understand step by step guide....

Schwartz five stages of awareness in marketing

Eugene Schwartz in his book 'Breakthrough Advertising' introduced and explained the five stages of awareness. In order to create an offer/ad copy that resonates with your target audience, you must be aware of these different stages of awareness....

How to set up the Facebook Attribution Tool

Learn to setup the Facebook Attribution Tool through this step by step guide. This tool is free to use and is available to all Facebook advertisers....

Google Analytics Virtual Pageviews Tutorial

Learn all about virtual pageviews in Google Analytics. What is virtual pageview, when to use virtual pageview. Naming Conventions for Google Analytics Virtual Pageviews...

Difference Between Web / Digital Analytics and Google Analytics

99.99% of course creators themselves don’t know the difference between digital analytics, Google Analytics (GA) and Google Tag Manager (GTM). So they are teaching GA and GTM in the name of teaching digital analytics. They just copy each other. Monk...

Beginners Guide to Ecommerce Analytics – Lifetime Value and Beyond

In order to track long term gains and true value of your marketing and customers, you need to spend time in calculating and monitoring, many ecommerce analytics metrics....

How to calculate maximum CPA and profitable ROAS

Learn to calculate maximum CPA and profitable ROAS through this step by step guide....

Measuring Customer Lifetime Value in Google Analytics

Learn to measure the Customer Lifetime Value in Google Analytics for mobile app users and website users through the 'Lifetime Value' report. ...

How To Calculate The ROI Of Your Social Media Campaigns

Learn to calculate the ROI of your social media campaigns through this easy to understand step by step guide....

Google Analytics For Content Marketing – Advanced Content Analysis

Learn to do advanced content analysis in Google Analytics. Learn to understand the performance of content development and marketing....

How to track web pages with zero traffic in Google Analytics

Learn to identify website pages that are getting zero traffic in Google Analytics. Google Analytics does not report on web pages that have got zero pageviews in a selected time period....

How to Analyze and Report above AVERAGE in Google Analytics

Learn to analyse and report above average in Google Analytics...

How to solve any business or marketing problem?

Learn to solve any business or marketing problem....

User Explorer Report in Google Analytics Explained

Learn all about the user explorer report in Google Analytics. As the name suggests, this report provides detailed insight into individual user's activity on your website....

How to overcome the fear of losing money in paid advertising and how to maximize sales and ROI?

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cookies – apache mod expires

  Setting up Cookies A cookie is a small text file which is generally used to identify a visitor as first time/ returned visitor or member/non-member visitor. When a user request a page from your web server the server may place/read this text fi...

Video tutorial on how to Learn and Master Web Analytics....

Tracking Long-Tail Keywords through Google Analytics

Learn to track long tail keywords through Google Analytics. Create custom segments for one word, two words, three or more words long tail keywords....

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